Role: SEO Manager/ Specialist
Work Pattern: 2 Days WFH
KEY SKILLS
• 3–5+ years SEO experience
• Proficiency with tools: Ahrefs, SEMrush, Google Search Console, GA4, Screaming Frog, Surfer SEO or Clearscope
• Ability to explain complex SEO issues to clients via Loom or calls
• Strong project/time management for juggling multiple clients
• Bonus: copywriting, technical dev background, or experience with international SEO
RESPONSIBILITIES
Strategy & Planning
• Conduct keyword research tailored by competition level & client goals
• Build custom SEO strategies for local, regional, or global campaigns
• Set realistic KPIs (like 6–10% monthly traffic growth)
On-Page SEO
• Optimize meta titles, descriptions, headings, URLs, and content
• Ensure keyword integration aligns with user intent and SEO best practices
Technical SEO
• Run audits (site speed, crawlability, indexing, etc.)
• Work with developers or use tools like Screaming Frog, Ahrefs, SEMrush
• Fix 404s, redirects, canonical issues, etc.
Content Collaboration
• Identify content gaps & support copywriters with briefs
• Optimize blogs and landing pages for target keywords
Link Building & Off-Page SEO
• Disavow toxic links
Tracking & Reporting
• Set up and manage GA4, Google Search Console
• Report on traffic, rankings, and conversions monthly
Client Communication & Proof of Work
Record Loom videos to show:
• Current standing of client site, before work begins & identify areas of improvement
• Work completed (before & after)
• Tools used (e.g., keyword tracking)
• Progress against goals
• Be available for client Q&As, especially for high-tier clients
Experience in the below tools:
• SEO Suites: Ahrefs / SEMrush/ SERanking
• Content Optimization: SurferSEO / Clearscope
• Technical Audits: Screaming Frog
• Analytics: GA4, Google Search Console
• Reporting: Looker Studio or custom client decks
• Video: Loom (for client updates)
Benefits :
Reeta Vickers Recruitment & Coaching is a specialist recruitment and career consultancy.
I work with businesses and individuals who value quality over quantity, honesty over hype, and long-term thinking over quick fixes. Recruitment is never treated as a numbers game, it’s about understanding people, teams, and what actually makes a good fit on both sides.
Alongside recruitment, I offer career coaching supporting professionals and growing businesses to make clear, confident decisions. Whether that’s hiring well, building strong teams, or navigating a career move without the noise, the focus is always on clarity, transparency, and doing things properly.
No hard sell. No shortcuts. Just straightforward, relationship-led recruitment and coaching that works.